The skateboarding revolution will be televised

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2 Months

  • UX
  • Web Design
  • Design Systems
  • Maintenance


Skateboards, community, art and a whole lot of fun. We worked with Flo Skatepark to take the reigns on digital growth, infrastructure, UX and Web Development. We think we might have one of the most technically advanced skateparks to grace the UK

From grainy 90’s videos, to gnarly chakas pulling skater boys, we’ve been blessed to be able to work with the OG’s of skateboarding in Nottingham. When we heard about a collective coming together, not driven by money, not driven by fame, but to create a community so loving and accepting to include everyone in an incredible skateboarding scene, we jumped at the chance to work with them.

Getting the flow right

We wanted to make the signing up process efficient, scalable and fast to iterate on. So what better solution than Google forms. We tied up this form with an instant webhook that populates both a database and a discord server to ensure we’re constantly up to date with all information and keeping traceability across every aspect. Not to forget GDPR compliant.

Terminal velocity

With creating an efficient signing up process we delved into an area we were relatively new to: generating a kiosk app. We wanted to create an environment where the user is simply restricted to the website and google forms. We think we nailed this with using the efficient user flow from the homepage - to the Google form details. We’d wager we’ve developed one of the most efficient onboarding systems, and tested MVP in record times.

Future fame

Because of the support that Google offers non-profits with their infrastructure and free Adwords, we’re looking into different ways we can utilise their credit to push Flo as far as we can. We’re partnering with Marketable to handle future SEO and PPC so we can nail it together